Industry Insights
Earth Day 2021: Restore Our Earth
April 22, 2021
Reflecting back on the past year, never before in history has humanity been faced with such a universal set of challenges all at once around the globe. Just over a year ago, our way of life was put on hold. As the concerns of COVID-19 became reality, families sheltered in place, businesses closed their doors, travel stopped and cities went silent. Mother Nature had our attention.
The immediate environmental impacts of our changed way of life became very visible. Parts of the world experienced the best air quality they’d had in decades, sea turtles in Thailand made the largest number of turtle nests in almost two decades, the water was clear in Venice. While sheltering in place and social distancing, we found ourselves with a newfound sense of time. Time to reflect, time with our loved ones, time to see global challenges in a new light and time to consider new solutions. We have faced unimaginable human loss, record scale natural disasters, racial inequities and civil unrest. From an environmental and societal perspective, we are in crisis, and unfortunately, there is no quick and simple solution. But from the seeds of crisis, comes strong roots and blossoms of innovation.
Our core purpose as a company is built around our mission of resourcefulness and vision to work together to inspire innovations for a more sustainable world. We know we have a unique role to play as a company, and as individuals, in raising awareness through education, inspiring the next generation of problem solvers, and continuing to think holistically about how Itron can contribute to greater good of the planet.
As we celebrate Earth Day 2021, and the much-appreciated ability to get back outdoors safely, here are a few fun ideas and opportunities to consider in your Earth Day – and every day – adventures:
- Get outdoors with family and friends to do your part to “Restore Our Earth”
- Donate to your favorite Earth Day or climate action organization
- Visit our CSR webpage and learn more about our Resourcefulness energy-water initiatives
- Join over 1 billion participants around the world and take action on April 22 at Earth Day: The Official Site | EARTHDAY.ORG
Happy Earth Day Adventures!
